Medline launches “10 Minutes That Matter” campaign to spotlight the value of time in the operating theatre

Medline EMEA has launched “10 Minutes That Matter” a new campaign exploring the value of time in the operating theatre and how practical solutions can help healthcare professionals make the most of it.

Operating theatre teams work in demanding environments where time and attention are critical. High workloads and complex clinical responsibilities can contribute to stress and burnout among operating room nurses.1 At the same time, preparing for a procedure involves numerous logistical activities, from gathering and opening individual components to preparing trolleys and managing packaging waste.

A study comparing custom surgical trays with individually packed sterile instruments found significant reductions in preparation time. More than 10 minutes were saved across instrument-opening activities performed by surgical and circulating nurses.2 The researchers also reported that the time gained allowed clinical teams greater opportunity to concentrate on the patient and the intervention.

Through “10 Minutes That Matter”, Medline is highlighting a simple principle: efficiency has its greatest value when it supports the people delivering and receiving care. By reducing complexity behind the scenes, Medline aims to help healthcare professionals make healthcare run better.

Medline’s Sterile Procedure Trays (SPTs) bring together the components required for a specific procedure in one customised, sterile pack. This approach reduces the need to manage multiple individually packed items and can streamline activities before, during and after a procedure.

Since 2011, Medline has delivered more than 120 million Sterile Procedure Trays in EMEA, working closely with healthcare professionals to develop packs tailored to specific procedures and clinical requirements. Regular reviews enable teams to adapt pack contents as practices and needs evolve.

Disclaimer

Certain information contained in this release relates to or is based on studies, publications, surveys and other data obtained from third-party sources. While we believe these third-party sources to be reliable as of the date of these materials, we have not independently verified, and make no representations as to the adequacy, fairness, accuracy or completeness of, any information obtained from third-party sources.